Bus Advertising Details

JUMP ON BOARD!

Are you looking for a cost-effective, targeted communication tool to better reach University of Southern California faculty, staff, students and visitors? Whether you need to promote an event, a program or your college/unit, advertising on USC buses is the cost-efficient way to spread your advertising message to the masses, with larger-than-life messages that people simply can't ignore. This program is available to all University organizations, departments, clubs/activities and university-affiliated sponsors.

Benefits of Interior Bus Advertisements:

• Tailored to Specific Audience – By advertising with interior bus cards, you can design your ad to specifically fit the attitudes and needs of your target audience. In this case USC students, faculty, staff, and guests!
• Build and Maintain Awareness – Interior bus advertisements not only inform people about your product, but also complement and reinforce your overall advertisement program through the longevity and constant exposure of your advertisement.
• Captive Audience – the average travel time for a passenger on our buses is approximately 5 to 30 minutes making advertising inside buses perfect for direct response campaigns. Passengers are out of their homes, offices, or classes and are ready to respond.
  • The USC bus fleet consists of 27 Buses
  • 13 routes with 84 Stops
  • 60,000 student, faculty, and staff passengers per month
• Cost Effective – In comparison to TV, newspaper, and radio ads, the Interior Bus Advertisements are a reasonably less expensive way to advertise your product or service. You will not be wasting advertising money on distant customers because the ad will be tailored to relate to the USC passenger.

Additional Information:

• Campus Demographics
  • 33,600 Total Students
  • 16,400 Undergraduates
  • 17,200 Graduate + Professional Students
  • 4,600 Faculty Members
• Bus Routes
  • UPC to Health Sciences Campus [2 Buses]
  • HSC to Union Station [2 Buses]
  • UPC to Union Station [8 Shuttles]
  • Route A, B, C, D [7 Shuttles]
  • Parking Center [3 Shuttles]
  • USC-LA Live [3 Shuttles]
  • HSC Routes [3 Shuttles]
• Comprehensive USC Neighborhood Coverage - (map does not illustrate Health Science Campus, Union Station, or LA Live routes)
  

Advertising Interest Form